Wednesday, September 29, 2004

ze's blogamazed

check out the hilarious videos in ze's blog


ze's blog

more cool stuff

coke's new brandcharacter

double think unveils its new big idea for Coke Classic.

Campaign


Thursday, September 23, 2004

Tuesday, September 21, 2004

samsung gets aggressive

Samsung jumps on board the experiential marketing train. The need to position themselves as a premium electronics firm necessitated a more aggressive approach.

A New York only (for now) gallery will create the ooh ahh desirability "where can I get that" feeling. Nice strategy of playing off New York's mystique.

The New York Times > Business > Media & Advertising > Advertising: Samsung Ramps Up Advertising