Monday, January 31, 2005

fresh ideas from the outside?

a while back i mentioned how a few firms were involving their customers, in some form or other, in the development of new products, marketing, etc.

here's another blip on the topic thanks to our friends at influx.

it's more proof that the consumer is very well informed and that we need to tap into their heads for new and innovative ideas.

open source innovation

1 comment:

Anonymous said...

Cara de chupon!